The annual Black History observance serves as a mirror of the political moment, so in what ways can we modernize it?

We are in Black History Month in the UK, and it appears it’s time for a re-evaluation. Throughout its history, an observance that started out as a festivity and recollection of heritage, traditions and links between Black populations worldwide, has taken on a corporate feel, broadening to incorporate gatherings where Black people are compensated to talk to Caucasian groups about implicit prejudice and “allyship”. The 2020s Black Lives Matter protests created a surge in the industry of demonstrating racial awareness. However, that period has concluded. The wave has reached its height, resulting in a somewhat empty inheritance of what promoting consciousness is for.

The Origins of Black History Observance

Originally observed in the United States and Canada, Black History Month was established in 1962 as a week dedicated to Negro history by historian of African descent Carter G. Woodson with multiple days of celebration and reflection in the February's second week. Black History Month evolved from this initiative and was officially launched in 1970. Now it is celebrated not only in the United States and Canada in February, but also in October in the Britain, Germany, Éire and the the Kingdom of the Netherlands.

The period has evolved since those days, placing less emphasis on the histories of colonial slavery and fights for racial justice, and increasingly on influential individuals of color in politics, culture, and activism, and broadly celebrating the input Black people have made to mold society. It is in learning environments where Black History Month is most regularly observed, with lectures and artistic activities. But the manner the celebration is celebrated is a indication of the contemporary political context. How it develops is a valuable example in how assimilation leads to weakening: the reshaping of Black History Month has impeded the point of it, which is to confront embedded and established prejudice.


A Troubling Time

Hardly anything shows how crucial it is to reconsider Black History Month better than the particular moment in which it falls this year. In the Britain, a revitalized conservative movement in the shape of the Reform organization is leading the polls. In the warmer months we saw the most significant ultra-conservative gathering in British history. a prominent political figure, the person of color at the helm of the Tory party, is a strong critic of anti-racism activism, and we are in a situation where a elected representative feels emboldened to state that the absence of Caucasian individuals in specific city neighborhoods is a cause for alarm. Meanwhile, extreme conservative groups are surging in the European continent as a entirety.

In the America, a colossal assault against diversity initiatives and positive discrimination has been brought, repeatedly with positive outcomes, to the highest courts of the country. A campaign to remove African American heritage and experience from the historical documents is under way. One of the former president's first executive orders focused on the institution dedicated to Black heritage, and the Smithsonian Institution, claiming they of a “concerted and widespread effort to alter the country's historical narrative” by portraying America “as inherently racist”.

Against this backdrop, the observance represents how insufficiently it can be effective if it is restricted to either dutiful corporate observances, or depoliticized commemorations of historical achievements, rather than confronting the realities of the present. It also demonstrates how its limited duration means that it is detached from the more extensive continuous action that is needed. Denise Miller, a educator at an educational institution, expressed it perfectly when she voiced worries about the temporary “tokenism” of the celebration. “The difficulty with embracing a superficial method”, she wrote, “is that it frequently results in that Black History Month turns into a brief show rather than a catalyst for change.”


Reevaluating, Not Abandoning

Figuring out how to adapt, revise and extend initiatives for equal rights and acknowledgment in such times of discouragement and concern is a difficult task. There is a urge to just discontinue events including Black History Month entirely, thinking they are no longer suitable, or are vestiges of an period that has failed to deliver.

Yet, in spite of all this, Black History Month, and in fact the complete comprehensive structure and legacy of racial movements – community-based BLM initiatives, diversity equity and inclusion initiatives, and yes, even those talks to businesses – constitute an infrastructure that a significant effort has gone into. It is there not only to deteriorate as the situation evolves (and in fact, declines), but to be a vital organism.

So what would a new dynamic Black History Month seem? Firstly, it would be extended beyond a brief observance: something that is dispersed throughout the annual calendar (as some institutions are already beginning to do), elements of its material (particularly around notable African descendants) integrated into educational programs. It would also be a era that does not shy away from politics, and allows opportunity for individuals, particularly the younger generation, to air their fears and experiences. What value has mere awareness of the bygone era when it fails to address the present reality of far-right rallies in the urban areas? Institutions who mark it should not be comforted with the neutral terminology of hidden discrimination and awareness of minor insults, but faced with the threats that impact society if opposition to discrimination is not treated with importance. In short, Black History Month should be made current, pressing, and responsive. Maybe an complete renaming is necessary – Black History is Now Month.

Ronnie Gonzales
Ronnie Gonzales

A digital strategist with over a decade of experience in content marketing and SEO, passionate about helping businesses thrive online.